Many people love to save money, but few bother to carry coupons to help shave off a couple of cents.

Now, there is a new way to use coupons without clipping them, and all you have to do is flash your phone for savings.

Adam Feigan likes buying flowers or ordering steaks over the phone and he likes to save money when he does it.

He doesn’t have time to cut coupons so he uses a service called Cellfire.

“This makes it much easier. I just go right into my cell phone, that's always with me, and there's a coupon right there," said Feigen.

Cellfire is a free service that delivers coupons right to your cell phone.

While a few individual retailers have tried mobile offers, Cellfire brings you discounts from a variety of companies at once.

“You can use it for Hardees, Dominos Pizza, 1-800-Flowers, there's also Omaha Steaks," said Feigen.

The service is all based on your ZIP code, and using the service allows you to be sent coupons for retailers around you.

You save money while merchants hope to catch customers.

“A lot of times, we need that motivation of a discount to take advantage of that and buy a sample of that product, and maybe we go back and we buy it again and become a longtime consumer of that product,” said John Walls of the Cellular Telecommunications and Internet Association.

All you do is sign up either online or by phone. After signing up, you download the service to your cell phone much like a game or ringtone. Once you click the Cellfire logo, click on the discount you want to use and a special code will come up.

“So, when you go to that store, you just show them your cell phone, show them the screen, show them that coupon number, and you get the discount that's available," said Feigen.

You could also call in the code if you’re ordering something via the phone.

All major cellular companies have signed on with Cellfire, so any mobile phone user could take advantage of this free service.

There are no charges other than the normal data charges from your cell carrier.

Cellfire said it does not share customer information, so they said spam is not an issue.